XRX is an AI+XR company transforming digital experiences from knowledge-based AI to presence-based AI. We don’t create tools—we create Living Personas, AI beings that remember, feel, and grow with every user.

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Our ALIVE platform combines Emotional Intelligence (EI), Human Imagination (HI), and AI Understanding (LLM/LMM) with a proprietary Ontology-based Persona Engine that defines how digital beings perceive, interpret, and respond to the world. By fusing these capabilities, ALIVE turns static content into a living, adaptive ecosystem that evolves in real time.

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As pioneers of relational AI, XRX designs AI with presence, continuity, and emotional connection—AI that behaves not as a function, but as a genuine companion across digital and physical environments.

Redefining Content from Playback to Presence 

• ALIVE moves beyond fixed, loop-based content by creating a living system that senses, adapts, and co-creates each moment with the user. This transforms passive viewing into active, immersive coexistence with intelligent digital beings.

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Relational AI Powered by Ontology & Persona Engineering

• ALIVE shifts AI from a functional tool to a true relational counterpart. Its ontology layer organizes memory, context, and knowledge, while the persona engine preserves identity and emotional coherence—enabling deeper engagement and lasting connection.

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Fusing Technologies for a Seamless Phygital World 

• ALIVE integrates multimodal sensing, LiDAR, LLM/LMM, RAG models, and real-time rendering to create responsive, hyper-real environments. This fusion removes the barrier between physical and digital worlds, turning any display into a living portal that invites interaction.

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• Beyond screens, ALIVE’s ontology-driven Persona Engine can extend to humanoids, mobility systems, healthcare environments, and other industry verticals, enabling consistent personality, emotional responsiveness, and real-time adaptation across diverse physical platforms. This makes ALIVE a foundational technology for next-generation relational AI in both consumer and enterprise domains.